Newsletter
Your customer data is lying to you
And it's your data's fault.
Latest
Newsletter
Less of an art, more of a science
Stop the guessing already
Newsletter
It’s not hard enough to update customer personas
Putting it off a bit should do it
Newsletter
How to get out of using 8,10, or 15 tools just to do your job every day.
Because damn...
Newsletter
If you are in RevOps and you think your customers are happy, are you seeing all the signals?
No news isn't good news.
Newsletter
Sales not closing the high intent leads?
Are they even getting intent signals?
Newsletter
How to pick an revenue outcome that matters.
Dollars matter but not to the people moving data around.
Newsletter
Your customer data is yucked
Mold in, mold out
Newsletter
And you may find yourself
Letting the days go by
Newsletter
One obvious truth to live by.
And yet everyone seems to ignore it.
Newsletter
5 questions people who are good at RevOps ask about AI Agents before building them.
Do you actually want to?
Newsletter
Are you caught in the customer data Bermuda Triangle?
Glub-Glub!